Cristina
Calvo Porral
Catedrática de Universidad
Jean Pierre
Lévy Mangin
Publicaciones en las que colabora con Jean Pierre Lévy Mangin (32)
2024
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The influence of celebrity endorsement on the purchase behavior of brands and product categories
Journal of Product and Brand Management
2021
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Examining the influence of store environment in hedonic and utilitarian shopping
Administrative Sciences, Vol. 11, Núm. 1
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How consumer involvement influences consumption-elicited emotions and satisfaction
International Journal of Market Research, Vol. 63, Núm. 2, pp. 251-267
2020
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An emotion-based segmentation of bank service customers
International Journal of Bank Marketing, Vol. 38, Núm. 7, pp. 1441-1463
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An emotion-based typology of wine consumers
Food Quality and Preference, Vol. 79
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The circular economy business model: Examining consumers’ acceptance of recycled goods
Administrative Sciences, Vol. 10, Núm. 2
2019
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Profiling shopping mall customers during hard times
Journal of Retailing and Consumer Services, Vol. 48, pp. 238-246
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Situational factors in alcoholic beverage consumption: Examining the influence of the place of consumption
British Food Journal, Vol. 121, Núm. 9, pp. 2086-2101
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The Influence of Consumer Involvement in Wine Consumption-Elicited Emotions
Journal of International Food and Agribusiness Marketing, Vol. 31, Núm. 2, pp. 128-149
2018
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Does product involvement influence how emotions drive satisfaction?: An approach through the Theory of Hedonic Asymmetry
European Research on Management and Business Economics, Vol. 24, Núm. 3, pp. 130-136
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From “foodies” to “cherry-pickers”: A clustered-based segmentation of specialty food retail customers
Journal of Retailing and Consumer Services, Vol. 43, pp. 278-284
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Pull factors of the shopping malls: an empirical study
International Journal of Retail and Distribution Management, Vol. 46, Núm. 2, pp. 110-124
2017
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Examining the role of product involvement in consumption elicited emotions
XXIX Congreso de Marketing AEMARK
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Interaction between involvement and product consumption emotions in the spanish wine market
XXVII Congreso de ACEDE 2017. Estrategia, Cambio y Redes Empresariales. Aranjuez (Madrid), 18-20 de junio de 2017. Libro de resúmenes
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Specialty food retailing: examining the role of products’ perceived quality
British Food Journal, Vol. 119, Núm. 7, pp. 1511-1524
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Store brands’ purchase intention: Examining the role of perceived quality
European Research on Management and Business Economics, Vol. 23, Núm. 2, pp. 90-95
2016
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Food private label brands: the role of consumer trust on loyalty and purchase intention
British Food Journal, Vol. 118, Núm. 3, pp. 679-696
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Is the Economic Crisis Changing Marketing Strategies? Evidence from the Food Industry
Journal of Global Marketing, Vol. 29, Núm. 1, pp. 29-39
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Specialty food retailing: The role of purchase frequency and determinants of customer satisfaction and loyalty
British Food Journal, Vol. 118, Núm. 11, pp. 2798-2814
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The influence of switching costs and satisfaction on loyalty towards smartphone service providers
International Journal of Mobile Communications, Vol. 14, Núm. 4, pp. 309-327