The Verbal and the Visual in Advertising Language: A Cross-cultural Analysis
- Eymillaeva, Ekaterina
- Woodward-Smith, Elizabeth
- Homem, RC (coord.)
ISSN: 0929-6999
ISBN: 978-90-420-3581-2
Year of publication: 2012
Volume: 158
Pages: 199-211
Congress: International Conference on Literature and the Arts
Type: Conference paper