Social Marketing for Social Innovation: The Employment Plan of the Spanish Red Cross as a Case Study

  1. Rey-García, M.
  2. Mato-Santiso, V.
Book Series:
Management for Professionals

ISSN: 2192-810X,  2192-8096

Year of publication: 2019

Volume: Part F559

Pages: 161-170

Type: Book chapter

DOI: 10.1007/978-3-030-04843-3_14 GOOGLE SCHOLAR

Sustainable development goals

Data source: Scopus