Similarities and Differences Between Word-of-Mouth and Electronic Word-of-Mouth

  1. Sánchez-Fernández, M.D.
  2. Álvarez-Bassi, D.
  3. Cardona, J.R.
Book:
Encyclopedia of Organizational Knowledge, Administration, and Technology

ISBN: 9781799834731

Year of publication: 2020

Pages: 1625-1637

Type: Book chapter

DOI: 10.4018/978-1-7998-3473-1.CH111 GOOGLE SCHOLAR

Sustainable development goals

Data source: Scopus