Private Labels The role of manufacturer identification, Brand loyalty and image on purchase intention

  1. Porral, C.C.
  2. Lang, M.F.
Journal:
British Food Journal

ISSN: 0007-070X

Year of publication: 2015

Volume: 117

Issue: 2

Pages: 506-522

Type: Article

DOI: 10.1108/BFJ-06-2014-0216 GOOGLE SCHOLAR

Sustainable development goals