From “foodies” to “cherry-pickers”: A clustered-based segmentation of specialty food retail customers

  1. Calvo-Porral, C.
  2. Lévy-Mangin, J.-P.
Journal:
Journal of Retailing and Consumer Services

ISSN: 0969-6989

Year of publication: 2018

Volume: 43

Pages: 278-284

Type: Article

DOI: 10.1016/J.JRETCONSER.2018.04.010 GOOGLE SCHOLAR