Brewing the recipe for beer brand equity

  1. Porral, C.C.
  2. Bourgault, N.
  3. Dopico, D.C.
Journal:
European Research Studies Journal

ISSN: 1108-2976

Year of publication: 2013

Volume: 16

Issue: 2

Pages: 82-97

Type: Article

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Data source: Scopus