The internationalization strategy of spanish indigenous franchised chains: A resource-based view
ISSN: 0047-2778, 1540-627X
Year of publication: 2009
Volume: 47
Issue: 4
Pages: 514-530
Type: Article
ISSN: 0047-2778, 1540-627X
Year of publication: 2009
Volume: 47
Issue: 4
Pages: 514-530
Type: Article