A clustered-based segmentation of beer consumers: from “beer lovers” to “beer to fuddle”

  1. Calvo-Porral, C.
  2. Orosa-González, J.
  3. Blazquez-Lozano, F.
Journal:
British Food Journal

ISSN: 0007-070X

Year of publication: 2018

Volume: 120

Issue: 6

Pages: 1280-1294

Type: Article

DOI: 10.1108/BFJ-11-2017-0628 GOOGLE SCHOLAR

Sustainable development goals